Our Story
Join Us in Making a Difference
The Move Initiative is a UK based charity dedicated to empowering young people to adopt healthier lifestyles.
By focusing on regular physical activity and balanced nutrition, we aim to instill lifelong habits that improve well-being and reduce the burden on the NHS and other health services around the world.​
"Every child deserves to lead active, healthy and happy lives"
We will work with schools, parents, teachers and community leaders to create a movement that makes health and fitness accessible to all.
Our approach is built on collaboration, transparency and measurable impact, ensuring that our efforts lead to lasting change.​ Our goal? To positively impact the lives of 1,000,000 young people by 2035.
Together, we can inspire a generation to move, thrive and lead healthier lives.
The Move Initiative was founded by parents Jonathan and Anna Lowe on this simple belief. Based on their shared desire to positively impact the lives of young people.
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Seeing the rise in childhood obesity and inactivity, they knew that their focus should be on developing long-term solutions to motivate children and young people to become more active.
The Move Initiative movement is part of their P5 Community Work to inspire a new generation to move more, eat better, and thrive.
Through education, community engagement, and meaningful collaboration.
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OUR CURRENT INITIATIVES
Pilot Program
In 202, we will launch a pilot program providing resources, training and support to intergrate healthy habits into daily routines.
Community Engagement
Partnering with parent accosciations and grassroots groups, we'll be fostering local movements that champion active living and balanced nutrition.
Awareness Campaigns
Through dital media, we’ll be raising awareness of the importance of healthy lifestyles and encouraging families to join our movement.
Educational Resources
Developing a website and digital tools, potentially including an activity app and school-friendly materials, to make health education accessible to all.
OUR FUTURE INITIATIVES
Scale Nationwide
By 2028, we aim to expand to a number of schools, providing tailored support and resources to educators and parents.
Healthy Living Challenges
Launching national competitons and challenges to encourage participation and foster a sense of achivement.
Youth Leadership Program
Training young leaders to advocate health and wellness within their schools and communities.
Ambassador and Sponsor Network
Collaborating with influencers and sponsors to amplify our message and sustain our growth.
1,000,000 Lives
Our ultimate mission is to reach 1,000,000 young people across 2,000 primary schools and 400 secondary schools, making a measurable impact on health and wellbeing.
Our Team.
The Move Initiative is powered by a passionate team dedicated to making a difference.
Transparency
At The Move Initiative, transparency and accountability are at the heart of everything we do. We believe that our stakeholders — including donors, partners, schools and parents — deserve to see exactly how their support is making a difference
Our Comminment to Transparency
We are committed to being fully open about how we allocate resources and spend funds.
By maintaining high standards of accountability, we aim to build trust and ensure that every contribution directly supports our mission to empower young people to lead healthier lives.
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Why Transparency Matters
Transparency isn’t just about numbers — it’s about showing the real-world impact of our work. By openly sharing our progress, we aim
to inspire confidence, encourage collaboration, and motivate even more people to join us in creating a healthier future for young people.
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Together, we can make a difference — and you’ll see exactly how every step of the way.​​
Annual Finance Reports
To keep our stakeholders informed, we will publish detailed financial and impact reports every year. These reports will include:
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Income Overview: Breakdown of donations, sponsorships and other funding sources.
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Expenditure Details: Clear allocation of funds across programs, administrative costs and future initiatives.
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Impact Metrics: Updates on participation rates, partnerships and measurable improvements in health outcomes.
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How to Access Reports
Our reports will be made available on this website and can be downloaded in PDF format. We will also send regular updates via email to subscribers and partners.
